BRAVIA TV Free Gift Redemption Program

Purchase, register, and get rewarded.

Purchase an eligible Sony BRAVIA TV, register your warranty, and claim your complimentary gift.

Register your warranty now

Bravia TV Registration Methods

Sony BRAVIA TV Free Gift Redemption campaign banner
115" BRAVIA 9 II and 98" BRAVIA 7 II New TV Launch Promotion
Ongoing
Promotion period
(purchase period)
28 May 2026 - 30 June 2026
Product registration period 28 May 2026 - 31 Oct 2026
Eligible product(s)
(to be registered)

Promotion 1: BRAVIA TV K-115XR90M2

Promotion 2: BRAVIA TV K-98XR70M2

Complimentary gift

Promotion 1: Bravia Theatre Trio (HT-A8//Z SP1) and Subwoofer (SA-SW5//M1 SP1) 

Promotion 2: Bravia Theatre Bar 9 (HT-A9000//M SP1)

Eligible retailers Sony Stores, Sony Store Online, and Sony Authorised Retailers
Complimentary gift
notification method

Unique redemption code included in the warranty registration acknowledgement email.

*Look out for email title: Welcome to My Sony Rewards - Your product has been successfully registered!

Redemption method

Online redemption using a unique code (Sony Store Online)

Customers must add the complimentary gift to cart and apply the unique redemption code at checkout. Delivery of the complimentary gift may take up to 3 weeks.

Warranty registration deadline Within 14 days of product receipt, no later than 31 October 2026
Gift redemption deadline Within 14 days of notification
Sony Store Online Free Gift Redemption Steps
For full promotion T&Cs, please see View Full Terms & Conditions →
Sony BRAVIA TV Free Gift Redemption campaign banner
New 2026 BRAVIA TV Launch Promotion
Ongoing
Promotion period
(purchase period)
28 May 2026 - 30 June 2026
Product registration period 28 May 2026 - 31 Oct 2026
Eligible product(s)
(to be registered)

BRAVIA 9 II TV: K-85XR90M2, K-75XR90M2, K-65XR90M2 

BRAVIA 7 II TV: K-85XR70M2, K-75XR70M2, K-65XR70M2

BRAVIA 3 II TV: K-100XR30M2, K-85XR30M2

Complimentary gift

De'longhi Coffee Machine (EC890)

Eligible retailers Sony Stores, Sony Store Online, and Sony Authorised Retailers
Complimentary gift
notification method
My Sony Rewards Loyalty Voucher (credited to the customer’s My Sony Rewards account under “My Rewards”)
Redemption method

In-store redemption via My Sony Rewards Loyalty Voucher. Customers must present the voucher QR code to store staff at De'longhi concept store (272 E Coast Rd, Singapore 428941).

Warranty registration deadline Within 14 days of product receipt, no later than 31 October 2026
Gift redemption deadline Within 14 days of notification
Sony Store Online Free Gift Redemption Steps
For full promotion T&Cs, please see View Full Terms & Conditions →
Sony BRAVIA TV Free Gift Redemption campaign banner
Lunar New Year 2026 TV Promotion
Ended
Promotion period
(purchase period)
5 January 2026 - 1 March 2026
Product registration period 5 January 2026 - 30 April 2026
Eligible product(s)
(to be registered)

Promotion 1: BRAVIA TV K-98XR50

Promotion 2: BRAVIA TV K-85XR90, K-85XR70

Promotion 3: BRAVIA TV K-75XR50, K-65XR50

Complimentary gift

Promotion 1: Bravia Theatre Bar 9 (HT-A9000//M SP1) and Subwoofer (SA-SW5//M1 SP1) 

Promotion 2: Bravia Theatre Bar 9 (HT-A9000//M SP1)

Promotion 3: Portable Theatre System (HT-AX7) and Noise Cancelling Headphone (WH-1000MX5) 

Eligible retailers Sony Stores, Sony Store Online, and authorised retailers
Complimentary gift
notification method
Complimentary gift notification email containing a unique redemption code
Redemption method

Follow the redemption instructions stated in the email. Redemption methods vary by Free Gift.

Redemption may be via in-store collection or online delivery, at Sony’s discretion.

If Online redemption using a unique code (Sony Store Online)
Customers must add the complimentary gift to cart and apply the unique redemption code at checkout. Delivery of the complimentary gift may take up to 3 weeks.

Warranty registration deadline Within 14 days of product receipt, no later than 30 April 2026
Gift redemption deadline Within 30 days of notification
Sony Store Online Free Gift Redemption Steps
For full promotion T&Cs, please see View Full Terms & Conditions →
Sony BRAVIA TV YEP Free Gift Redemption campaign banner
Year End Promotion 2025 TV Promotion
Ended
Promotion period
(purchase period)
1 November 2025 - 4 January 2026
Product registration period 1 November 2026 - 31 March 2026
Eligible product(s)
(to be registered)

Promotion 1: BRAVIA TV K-98XR50

Promotion 2: BRAVIA TV K-85XR90, K-85XR70

Promotion 3: BRAVIA TV K-75XR90, K-75XR70, K-75XR50

Complimentary gift

Promotion 1: Bravia Theatre Bar 9 (HT-A9000//M SP1) and Subwoofer (SA-SW5//M1 SP1) 

Promotion 2: Camera with zoom lens (ZV-E10K/BQ  AP2) 

Promotion 3: Wireless Speaker (SRS-ULT10/HCE), Reon Pocket Pro (RNPK-P1T) and Noise Cancelling Headphone (WH-1000MX5) 

Eligible retailers Sony Stores, Sony Store Online, and authorised retailers
Complimentary gift
notification method
Complimentary gift notification email containing a unique redemption code
Redemption method

Follow the redemption instructions stated in the email. Redemption methods vary by Free Gift.

Redemption may be via in-store collection or online delivery, at Sony’s discretion.

If Online redemption using a unique code (Sony Store Online)
Customers must add the complimentary gift to cart and apply the unique redemption code at checkout. Delivery of the complimentary gift may take up to 3 weeks.

Warranty registration deadline Within 14 days of product receipt, no later than 31 March 2026
Gift redemption deadline Within 30 days of notification
Sony Store Online Free Gift Redemption Steps
For full promotion T&Cs, please see View Full Terms & Conditions →

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