K-43XR30M2E51_9094653542555_Features

Features
Best big screen experience

Best big screen experience

A Sony large-screen TV brings movies, as well as a wide variety of other content, to life with stunning picture quality and rich, powerful sound.

Bring cinematic standards home

Bring cinematic standards home

Experience truly unforgettable movies at home. Our TV supports the rigorous standards of Dolby Vision® and Dolby Atmos® for an unbelievably atmospheric and immersive viewing experience.

Epic Quality. Limitless Entertainment​

Epic Quality. Limitless Entertainment​

Explore a huge selection of the latest blockbusters, classic hits, and hidden gems from Sony Pictures. Choose favourites to add to your collection included with your BRAVIA TV. Experience next-level picture and sound quality with Pure Stream technology on Sony Pictures Core.

Over a billion vivid, real-world colours

Over a billion vivid, real-world colours

See the world’s colours with all the vibrance of real life. Our XR Triluminos Pro™ reproduces over a billion of them with the subtle differences from saturation and hue that enables natural shades in every detail.

Unmatched realism with XR Processor™ and AI technology

Unmatched realism with XR Processor™ and AI technology

The XR Processor™ powers BRAVIA 3 II, using AI scene recognition to optimise colour, contrast, and clarity. Every frame is analysed and refined for lifelike realism.

Crystal clear pictures with AI upscaling technology

Crystal clear pictures with AI upscaling technology

Rediscover detail. XR Clear Image AI intelligently upscales your favourite content to 4K by restoring details lost during the transmission process. By analysing the original content’s quality, it ensures natural textures and details are preserved without compromising the creator’s original content. Dynamic frame analysis and zone division work together to minimise noise introduced during signal transmission, resulting in a clearer and more natural image.​

Individually calibrated. Consistently flawless

Individually calibrated. Consistently flawless

Behind every BRAVIA is meticulous craft. By factory calibrating each panel one by one, we remove variations and ensure consistent, high-quality performance you can rely on.

Over 10,000 apps and games, straight to your TV

Over 10,000 apps and games, straight to your TV

Turn on and tune in, all at once. With dedicated buttons for your go-to apps, you can skip the TV warm-up and dive right into the action.

Smooth control, via new remote or app

Smooth control, via new remote or app

Control BRAVIA your way. Use the newly designed remote—crafted through an inclusive design process with feedback from blind, low vision and sighted users, made with recycled plastic, complete with finder function—or the BRAVIA Connect app. With either, you can adjust volume, fine-tune settings, or check your set-up, all without the on-screen menus.​

Just say what you want to see

Just say what you want to see

Your TV is more helpful than ever. Using hands-free voice control, you can find movies, stream apps and play music. Get answers, adjust room temperature and lighting, even check the front door.

Google Cast™

Google Cast™

Stream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.

Compatible with Apple AirPlay 2

Compatible with Apple AirPlay 2

Stream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.

Experience sound that moves around you with DTS:X®

Experience sound that moves around you with DTS:X®

Feel cinema-like immersive audio. DTS:X® spreads sound beyond the screen, bringing every scene to life and drawing you right into the heart of the story.[FN|

Manufactured under license from DTS, Inc. and/or its affiliates. For patents, see https://xperi.com/dts-patents/ .

DTS, the DTS logo, DTS:X, and the DTS:X logo are trademarks or registered trademarks of DTS, Inc. and/or its affiliates in the U.S. and/or other countries. © DTS, Inc. and/or its affiliates. All rights reserved.

]

Uniquely shaped for clearer sound and deeper bass

Uniquely shaped for clearer sound and deeper bass

Clarity is crucial. Unlike conventional TV speakers where sound waves can become blurred, our X-Balanced Speaker™ with its uniquely-shaped diaphragm reduces distortion for improved sound resolution.

Single view, simultaneous sound

Single view, simultaneous sound

Our TV with simultaneous sound output lets you listen to a show on your headphones while your partner listens to the same show through the TV speakers. You can also change the volume using Bluetooth devices separately.​

Auto HDR Tone Mapping

Auto HDR Tone Mapping

Auto HDR Tone Mapping instantly optimises HDR settings during your PS5® and PS5® Pro console initial setup. Even in dark shadow and bright highlights, you’ll see fine details and true colours.

Auto Genre Picture Mode

Auto Genre Picture Mode

BRAVIA automatically switches into Game Mode with PS5® and PS5® Pro consoles to minimise lag and maximise responsiveness. It switches back to Standard Mode when watching movies for more expressive scenes.

Stream PlayStation® games to your BRAVIA

Stream PlayStation® games to your BRAVIA

Control your PlayStation® remotely wherever you have a compatible BRAVIA connected to the internet. The PS Remote Play app lets you control your PS5®, PS5® Pro or PS4™ console from another room or location like a friend's house.

One place for all your game settings

One place for all your game settings

Never has it been easier to fine-tune your game status, settings and assist functions. All the essentials are at your fingertips for ease and comfort.

Dolby Vision® support brings gaming to life

Dolby Vision® support brings gaming to life

This is how your game world should be. Incredibly vibrant colours, lifelike contrast in light and dark, intense brightness. With Dolby Vision®, gaming reaches a whole new level of depth and realism.

Various features in HDMI 2.1

Various features in HDMI 2.1

Our TVs feature 4 HDMI 2.1 ports, 4K at 120fps, Variable Refresh Rate, and Auto Low Latency Mode, delivering smooth and clear movement for responsive gameplay.​

Seamless on your wall

Seamless on your wall

BRAVIA can be mounted flush to the wall, creating a seamless presence that complements any layout and lets the picture take centre stage.

Flush Surface. Enthralling viewing

Flush Surface. Enthralling viewing

Form and function, beautifully combined. Our unique Flush Surface design gives the TV a clean, contemporary look. This is beauty that doesn’t get in the way of your viewing.

Slim T-shape blade stand

Slim T-shape blade stand

Harmonises with your room and décor. Our Slim T-shape blade stand perfectly matches the TV and your living space.

Check your eco settings. See your power usage.

Check your eco settings. See your power usage.

Easily change eco settings, individually or in one go. Eco Dashboard 2 puts everything conveniently in one place and can even monitor your power consumption for optimum efficiency.

Made using recycled plastic

Made using recycled plastic

Our TVs use recycled materials in the back cover.

Cutting CO2 with smaller and lighter packaging

Cutting CO2 with smaller and lighter packaging

Even packaging can make a difference. By making carton size small, we’re lowering our impact while keeping quality intact.

A remote for everyone

A remote for everyone

A newly designed inclusive remote. Created with feedback from end users, it features bigger buttons, distinct shapes, and clearer spacing for easier navigation by touch. A new wave-textured back improves grip and comfort, while the Remote Finder function helps locate the remote—valuable for all users, including those who are blind or have low vision.

Talkback and text magnification functions

Talkback and text magnification functions

Talkback allows you to check the TV programme guide or change TV settings without looking at the screen, while Text Magnification displays an enlarged version of the focused text at the bottom or top of the screen. Text Scaling enlarges not only specific text but all on-screen text by up to 130.

Accessible for all

Accessible for all

To help people who are blind or have low vision set up the soundbar, tactile dots indicate a QR code for the BRAVIA Connect app, which offers screen reader support. Tactile dots on the back panel indicate the eARC HDMI terminal for connecting to a TV.

Colour Inversion

Colour Inversion

The Colour Inversion function inverts the brightness of colours so that bright areas become dark and dark areas become bright. If the text is easier to read with a dark or bright background colour, you can use Colour Inversion to change the background colour. This feature can be turned on or off as needed. Colour Correction function allows on-screen colours to be adjusted to support viewers with various types of colour vision deficiencies, including Deuteranomaly (red-green), Protanomaly (red-green), and Tritanomaly (blue-yellow).